3 Basic Digital Strategy Frameworks to Guide Your Planning
Introduction When it comes to online digital strategy , there are three key elements. First and foremost is consumer empathy: how do you know what your customers need? Next is the technology that will make it possible for you to provide them with what they want. And lastly, innovation is important—not just in your product offerings but also in how those offerings are delivered through various channels (online or offline). Clear connective tissue is the basis for a solid digital strategy. The connective tissue is the basis for a solid digital strategy. It's the framework for your digital strategy. It's the glue that holds your strategy together. Connective tissue is the skeleton of your digital strategy, but it also serves as its foundation and shape, depending on how you want to use it in practice (e.g., if you want to use it as an outline or as a more detailed handbook). Connectivity and scalability are the cornerstones of building a digital strategy framework. Connectivity ...